Search

Top Links

HRM Event Strategy

 

In 2007, Cameron Hawkins and Associates Inc. was contracted to develop a Major Events Hosting Strategy. This report suggests HRM is currently well positioned in the capacity of maintaining, developing and acquiring events. In terms of strategy, the report recommends two categories of strategic focus:

  1. Community & Cultural Events: Unique or complimentary events generally developed within the region with characteristics distinctive to the citizens and can grow to be a larger or 'signature' event.

  2. Major & Sporting Events: Unique or touring large-scale events which involve a bidding process, activity specific infrastructure and may change geographic location annually.

A HRM Event Strategy has been developed suggesting a vision, principles, goals and objectives to meet the strategic focuses spanning the next ten years.

A questionnaire was developed and provided to stakeholders for feedback to the strategy's proposed approach. We are now in the process of reviewing this input.

The strategy will be tabled at Regional Council in the Fall of 2009.

HRM Event Strategy To PDF Acrobat Tips